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Social Media Marketing (SMM)

Digital & Social Marketing

So much of our lives revolve around social media these days. What we hear or see or find out from others is usually transmitted through social networks. As a result, social media’s power as a marketing tool involves developing and sharing content on social media platforms to further branding and marketing goals. Commonly, it is used to promote a product or service. For more information and the latest trends, please check out our blogs.

  • The Importance of Maintaining SEO for Organic Visibility
    by Maycen Phillips on May 1, 2025 at 5:38 am

    More than just a growth driver, organic SEO acts as your business’s first line of defense against the emergence of Artificial Intelligence (AI). As AI continues to evolve, achieving organic visibility and consistent website traffic becomes increasingly challenging to achieve. Many small and midsized businesses view SEO primarily as a tool for driving organic traffic, The post The Importance of Maintaining SEO for Organic Visibility appeared first on Premiere Creative.

  • Why In-Stream Video Ads Are Dominating in 2025
    by John Busold on April 22, 2025 at 5:42 am

    In today’s fast-scrolling, content-saturated world, one ad format continues to dominate attention: video. But simply pressing play simply isn’t enough—in-stream video ads deliver the impact brands need to cut through the noise, capture attention, and leave a lasting impression. According to recent data from HubSpot, in-stream video ads are not only widely viewed but are The post Why In-Stream Video Ads Are Dominating in 2025 appeared first on Premiere Creative.

  • Think Email Is Dying? Think Again. Here’s Why Email Remains the Backbone of Digital Marketing
    by Maycen Phillips on April 16, 2025 at 2:21 pm

    In a world dominated by social media, instant messaging, and AI-powered technology, email continues to be resilient, reliable, and remarkably effective. Since the first message sent in 1971, email has endured every wave of digital transformation—from the primary communication tool of the ’90s to a lasting cornerstone of modern marketing strategies. Between account creation, communication, The post Think Email Is Dying? Think Again. Here’s Why Email Remains the Backbone of Digital […]

  • New Study Reveals AI-Powered Search Engines are ‘Flawed Answer Machines’
    by Breana Waterloo on April 15, 2025 at 2:37 pm

    AI-powered search engines like ChatGPT and Google’s AI Overviews continue to revolutionize how we access information—but at what cost? As reliance on artificial intelligence grows, so does the risk of misinformation, bias, and inaccurate citations. A new study reveals that these tools often act as flawed answer machines, giving users false confidence in the accuracy The post New Study Reveals AI-Powered Search Engines are ‘Flawed Answer Machines’ appeared first on Premiere Creative.

  • 3 Lessons to Grow Your Instagram Account in 2025
    by Maycen Phillips on April 9, 2025 at 1:30 pm

    Instagram may have started as a way to connect with friends—today, marketers use the growing hub for business activity. From shoppable posts to embedded product links, Instagram has transformed how brands sell, market, and connect with their target audience. In a digital world overflowing with TikToks, pins, and tweets, standing out takes more than just The post 3 Lessons to Grow Your Instagram Account in 2025 appeared first on Premiere Creative.

  • Is SEO Dead? Not Even Close—Here’s Why It Still Matters in 2025
    by John Busold on April 1, 2025 at 5:18 am

    Watch digital marketing headlines long enough and you’ll spot the usual suspects—“SEO is dead!” Bold claims like that flood the internet, chasing clicks. But let’s set the record straight. Search engine optimization didn’t vanish—it transformed. Smarter algorithms, shifting user behavior, and emerging technologies now shape the SEO landscape. Brands that embrace these changes gain an The post Is SEO Dead? Not Even Close—Here’s Why It Still Matters in 2025 appeared first on […]

  • Mastering Reddit Marketing: A Guide to Building Authentic Connections and Trust
    by Kiara Sanchez Estevez on March 20, 2025 at 6:31 am

    What if there was a social platform where people actually prefer honest conversations over ads? Welcome to Reddit. Reddit is more than just a social media platform—it’s a vast network of communities where people come together for honest discussions, shared interests, and reliable advice. For marketers, Reddit offers a rare opportunity to connect with audiences The post Mastering Reddit Marketing: A Guide to Building Authentic Connections and Trust appeared first on Premiere Creative.

  • Key Strategies for Marketplace Sellers to Grow with Walmart Fulfillment Services
    by Ethan Paster on March 11, 2025 at 7:57 am

    In today’s competitive eCommerce landscape, choosing the right fulfillment partner can make or break an online business. Luckily, Walmart Fulfillment Services (WFS) has emerged as a powerful tool, particularly for third-party sellers on the Walmart Marketplace, to achieve business growth while delivering a seamless experience to customers. With WFS, sellers benefit from Walmart’s reputable brand, The post Key Strategies for Marketplace Sellers to Grow with Walmart Fulfillment Services […]

  • The Halo Effect: Boosting Your Brand’s Reach Beyond TikTok
    by Kiara Sanchez Estevez on March 1, 2025 at 9:55 am

    In the fast-moving world of social commerce, TikTok Shop has become a game-changer for brands looking to connect with consumers. With its addictive short-form videos and an army of creators, TikTok gives businesses a dynamic space to boost visibility, engage audiences, and drive sales. But here’s the kicker: a successful TikTok Shop campaign doesn’t just The post The Halo Effect: Boosting Your Brand’s Reach Beyond TikTok appeared first on Premiere Creative.

  • How to Create LinkedIn Posts That Spark Engagement
    by Ethan Paster on February 16, 2025 at 8:39 am

    LinkedIn has evolved from a professional networking site to a powerhouse for content sharing, where high-impact posts can build your brand, foster connections, and position you as a thought leader in your industry. Crafting posts that resonate requires a strategic approach, not just filling space on your feed. Here’s a guide to creating LinkedIn posts The post How to Create LinkedIn Posts That Spark Engagement appeared first on Premiere Creative.