Digital & Social Marketing
So much of our lives revolve around social media these days. What we hear or see or find out from others is usually transmitted through social networks. As a result, social media’s power as a marketing tool involves developing and sharing content on social media platforms to further branding and marketing goals. Commonly, it is used to promote a product or service. For more information and the latest trends, please check out our blogs.
- The Sellers & Vendors Guide to Amazon Prime Day 2021by Kayla Lemma on June 4, 2021 at 4:50 pm
The news is finally in! Amazon officially announced that their annual Prime Day will take place on June 21st & 22nd of 2021. During the Amazon Prime Day event, Prime members will have exclusive access to epic sales and deals on several products sitewide. The intense growth of Amazon and its control over the retail The post The Sellers & Vendors Guide to Amazon Prime Day 2021 appeared first on Premiere Creative.
- Essential Email Automations: The Cross-Sell Seriesby Margaret Pfeifle on May 18, 2021 at 9:06 am
Email automation has fundamentally changed the buyer journey because the data obtained through automation software like Klaviyo allows brands to predict customers’ needs. This invaluable data allows eCommerce brands to cross-sell products, potentially generating more sales. If done correctly, these emails will not only help increase your average order value (AOV) but also raise awareness The post Essential Email Automations: The Cross-Sell Series appeared first on Premiere Creative.
- Your Guide to Pinterest Advertisingby Kayla Lemma on May 12, 2021 at 8:28 am
Pinterest advertising can help eCommerce brands make a bolder statement on the web. In an ever-growing digital world, utilizing social media marketing is n critical component of a brand’s online marketing strategy. With over 4 billion active social media users, each platform presents the opportunity for brands to connect, engage and grow with new consumers. The post Your Guide to Pinterest Advertising appeared first on Premiere Creative.
- Essential Email Automations: The Pre-VIP Seriesby Margaret Pfeifle on May 5, 2021 at 11:45 am
Everyone wants to be a VIP. The grandiose feeling of importance, as well as receiving exclusive benefits, never gets old. By setting up a pre-VIP program for your eCommerce business, you can build out an email automation campaign though software, like Klaviyo or Mailchimp, that helps fuel your daily marketing efforts. By segmenting subscriber lists The post Essential Email Automations: The Pre-VIP Series appeared first on Premiere Creative.
- Essential Email Automations: The Cart Abandonment Seriesby Margaret Pfeifle on April 22, 2021 at 8:44 pm
It’s not uncommon for web visitors to add items to their cart and then forget about the product, abandoning the order altogether. One way to transform lost business and turn a lost prospect into a customer is to send cart abandonment emails. With cart abandonment emails, you can send a timely reminder to visitors who The post Essential Email Automations: The Cart Abandonment Series appeared first on Premiere Creative.
- Essential Email Automations: The Browse Abandonment Seriesby Margaret Pfeifle on April 12, 2021 at 3:24 pm
One of the biggest struggles for all Direct-to-Consumer brands (DTC) is that 98% of your traffic fails to transact. Most companies focus too much time on their social media marketing, product development, and ad campaigns but ignore the low hanging fruit sitting in front of them. In an ideal world, consumers would visit your website, The post Essential Email Automations: The Browse Abandonment Series appeared first on Premiere Creative.
- Your Guide to Google AdSenseby John Busold on April 5, 2021 at 8:15 am
You don’t have to be a publisher to leverage your website or blog to run paid advertisements on your website. AdSense. Millions of businesses, just like yours, keep generating healthy monthly revenues by leveraging their existing web and blog content. That’s right! As a publisher, you can monetize your website or blog by using Google The post Your Guide to Google AdSense appeared first on Premiere Creative.
- Tips for Marketing Your eCommerce Websiteby John Busold on March 22, 2021 at 7:56 am
While your retail business may have started as a pop-up or brick-and-mortar store, the ongoing global COVID-19 pandemic fundamentally changed how the retail industry operates. The nationwide stay-at-home orders ignited a shift in purchasing behavior toward online channels. Moreover, the accelerated user acceptance, combined with innovations like streamlined checkout experiences, pretty much guarantees a lasting The post Tips for Marketing Your eCommerce Website appeared first on Premiere […]
- Using LinkedIn to Produce More Qualified Sales Leadsby John Busold on March 15, 2021 at 7:49 am
Everyone wants 500+ connections on LinkedIn, it’s the “gold” badge of honor that says people like you, and you have friends, and are well connected. But that’s easy; anyone (and most everyone) has 500+ people in their network. But the key is how to find useful connections that produce fruit (value). Asking strangers to connect The post Using LinkedIn to Produce More Qualified Sales Leads appeared first on Premiere Creative.
- Get Your Pool Party Started: Effective Ways to Promote Your Pool Construction Companyby Mark Moskowitz on March 8, 2021 at 9:24 am
The global pandemic of COVID-19 accelerated the adoption rate of online shopping and online search. For less active users, online purchases become a daily ritual; but for many, it eliminated mundane in-store shopping. While some rely on referrals, most of us rely and trust what Google (and other search engines) tells us. Why bother making The post Get Your Pool Party Started: Effective Ways to Promote Your Pool Construction Company appeared first on Premiere Creative.