Digital & Social Marketing
So much of our lives revolve around social media these days. What we hear or see or find out from others is usually transmitted through social networks. As a result, social media’s power as a marketing tool involves developing and sharing content on social media platforms to further branding and marketing goals. Commonly, it is used to promote a product or service. For more information and the latest trends, please check out our blogs.
- What are Snapchat Public Profiles?by Kayla Lemma on September 20, 2021 at 5:23 am
With three billion “snaps” generated every single day, Snapchat has grown exponentially in only ten short years of life. Snapchat users of all ages love the app so much because of its “feel-good” connotation where users can be themselves and share their day-to-day lives. If your business is leveraging all your social media tools for The post What are Snapchat Public Profiles? appeared first on Premiere Creative.
- Amazon Posts: What Marketers Need to Knowby Kayla Lemma on September 13, 2021 at 5:11 am
Amazon Posts – originally launched in 2019 – seeks to create a better experience for customers shopping on the eCommerce giant. This free-to-use feature allows merchants to display their products in a social media type of array. The shoppable catalog encourages brand awareness and loyalty among customers shopping on the Amazon platform. As shoppers browse The post Amazon Posts: What Marketers Need to Know appeared first on Premiere Creative.
- What is the Amazon A9 Algorithm?by Sarah Sacker on September 1, 2021 at 5:08 am
With more than 353 million different product listings, coupled with more than 1 million small and medium-sized 1P and 3P resellers and vendors, Amazon is a remarkable e-commerce platform on all fronts. Amazon allows smaller resellers to reach new audiences while competing with global brands. Amazon’s platform is built around their proprietary A9 search algorithm The post What is the Amazon A9 Algorithm? appeared first on Premiere Creative.
- The Best Klaviyo Practices to Gain & Retain Customersby Alexandra Groom on August 23, 2021 at 7:00 am
Securing and retaining customers is the name of the marketing game, but success demands strategy, creativity, and incessant effort. At its core, Klaviyo is a segmentation tool for distributing emails and newsletters to loyal subscribers. The software allows you to group customers into clusters based on shared characteristics, resulting in more personalized messaging. But how The post The Best Klaviyo Practices to Gain & Retain Customers appeared first on Premiere Creative.
- Essential Images You Need on Your Amazon Product Listingby Allie Veinote on August 14, 2021 at 8:52 am
Quality imagery is the key to success on Amazon because harnessing a diverse assortment of photos will help grab customers’ attention and increase the probability of add-to-cart conversions. The images that you should use depend on the product you are selling. For example, if you sell a water bottle, you show the features of the The post Essential Images You Need on Your Amazon Product Listing appeared first on Premiere Creative.
- How Klaviyo Segmentation Can Personalize Your Email Marketing Strategyby Alexandra Groom on August 5, 2021 at 1:07 pm
Email fatigue is real. Who really enjoys having an inbox full of marketing emails for products, promotions, and announcements that would never interest you? When developing an email marketing strategy, you want to ensure that you are reaching a broad audience. However, when you send every piece of information to your entire customer base, you The post How Klaviyo Segmentation Can Personalize Your Email Marketing Strategy appeared first on Premiere Creative.
- Meet Premiere Creative’s 2021 Summer Internsby John Busold on July 21, 2021 at 7:05 am
At Premiere Creative, we challenge each other to transform into the best version we can be. Led by our team of talented digital marketing experts, Premiere Creative hosts a 12-week unpaid internship program. We hold internship sessions three times per year (fall, spring, and summer) to help passionate and eager students enter the workforce immediately The post Meet Premiere Creative’s 2021 Summer Interns appeared first on Premiere Creative.
- The Best Practices for Amazon Product Imagesby Allie Veinote on July 14, 2021 at 7:53 am
In 2021, Amazon reported over 1.9 million sellers on its eCommerce platform, which industry experts expect should continue to increase exponentially. For brands looking to jump on the Amazon bandwagon, an optimized PDP (product display page) becomes paramount to your eCommerce success. But claiming an Amazon listing is only half the battle; next, you will The post The Best Practices for Amazon Product Images appeared first on Premiere Creative.
- SEO for Shopify: Turn Your Website into an eCommerce Store Powerhouseby Alexandra Groom on July 7, 2021 at 3:12 pm
Visibility is key to success for eCommerce. Try to wrap your head around it. If customers cannot find you, they cannot buy from you. Instead, they’ll probably buy from your competition. Nearly 93% of all online interactions begin with a search engine, yet 75% of users never click past the first search engine results page The post SEO for Shopify: Turn Your Website into an eCommerce Store Powerhouse appeared first on Premiere Creative.
- Google Ad Changes to Affect Crypto Exchanges in Marketingby Mark Moskowitz on June 22, 2021 at 3:38 pm
The most recent spike in volatility in Cryptocurrency has been enough to keep even the most seasoned trader up at night. Now, Google decided to create new rules that will make it tougher to use their Google Ads for Crypto exchange and wallet companies, to advertise their products and services. A cryptocurrency wallet is an The post Google Ad Changes to Affect Crypto Exchanges in Marketing appeared first on Premiere Creative.